Each brand has to compete in its niche market. One of the most useful tools a business owner can use to not only stand out from its rivals but to thrive is the use of a solid marketing strategy made visible in a memorable logo design. We have listed four reasons why a great logo […]
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Staying current on web design trends is crucial to the success of your website. A lot changes every year regarding visuals, algorithm updates, and best practices. It is all about delivering on user experience (UX): web trends will prioritise speed and mobile-first design, eye-catching, simple designs with geometric shapes & asymmetrical layouts, and chatbots. Speed […]
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Nowadays, roughly over 55% of the world’s population or 4,2 billion people, use the Internet daily. Big brother Google reaches BILLIONS of them every single day, whilst its social counterpart Facebook with 2.23 billion monthly active users, is closely behind. Even INMEDIA’s mascot “Diego – the dog” understands that both platforms are great options if […]
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What do Red Bull, Pixar, Airbnb, Dove, Apple & Nike have in common? These companies have mastered corporate storytelling! Storytelling? Is this the latest marketing buzzword? Well, storytelling is not exactly a new thing as it’s been around since we first started to roam around planet Earth and share stories as a means of entertainment, […]
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With over 800 million users, Instagram is undoubtedly the right platform to promote your business. The platform helps you let your creativity run free but this does not always make things easy. Taking care of your business Instagram account is actually a lot of work. As a business using Instagram, you need all the help […]
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